Report – Success Stories in the Creative Industries in Africa and other Emerging Markets
This report, “Success Stories in the Creative Industries in Africa and Other Emerging Markets,” profiles 12 creative businesses from six African countries and compares them with 10 examples from markets such as India and Vietnam. Conducted through Proparco’s CREA Fund technical assistance, the study aims to deepen understanding of the Creative and Cultural Industries (CCI) and promote increased investment in the sector.
The Attention Economy in the Digital Age
Digital firms in the attention economy use business models that monetise consumer attention, mainly through advertising. This provides free or discounted services to users, who “pay” by viewing ads. While this creates economic value, it also brings negative side effects—such as reduced cognitive abilities—that may impact GDP. Compared to traditional media, digital platforms, especially social media, amplify these effects due to their unique features. Regulators can address these harms, for example, by restricting the most damaging platform features.
Handbook: MSME Banking in the Digital Era
Provides practical guidance on serving MSMEs through digital banking models, partnerships, risk management, and market extension. Useful for financial institutions and ecosystem actors supporting SME finance in Africa.
Strategy in Action: Reimagining Development Finance – IFC Annual Report 2024
IFC’s 2024 annual report includes references to African business digitalization, private sector finance, women entrepreneurs, SMEs, trade, jobs, and digital transformation. Useful as institutional context for IFC’s private-sector and SME-facing priorities.
Venture Capital and the Rise of Africa’s Tech Startups
Assesses venture capital and the growth of Africa’s technology startup ecosystem. Relevant to startup finance, innovation, venture capital, entrepreneurial ecosystems, and digital business models.
Digital Opportunities in African Businesses
Analyzes digitalization opportunities for African firms, including formal businesses and microbusinesses. Relevant for SME productivity, tech adoption, digital infrastructure, startups, and private investment opportunities across Africa.
